Best Email Marketing Services Review 2017

Email marketing is your gateway to professional, effective bulk email campaigns that excite results. The services provided by Email marketing companies helps to enhance the relationship between businesses and clients by relaying specials, tools, or advice via an email list. Below is top 10 best email marketing services to help readers want to start an email campaign, mail newsletters, and to manage a successful email marketing plan.

Top 10 Email Marketing Services

Constant Contact

10
2017
Constant Contact
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Overall, Constant Contact’s offers good deliverability rates of e-mails into inbox which guarantees high conversion rates for senders. Constant Contact is a reliable company, however the customers may be disappointed with the extra monthly charge for preparing and sending surveys so if pricing doesn’t matter then Constant Contact is an ideal choice.

iContact

9.6
2017
iContact
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iContact offers a substandard email marketing service. The company lets users create and track an effective professional email campaign along with autoresponders, surveys, and more. iContact is one of the top email marketing service available today and will meet your email marketing needs, whether you’re a professional or SMB.

Aweber

9.4
2017
Aweber
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Aweber is an established leader for providing a rish-0eatuired, easy to use and reliable autoresponder service. With AWeber, customers can see who opened your emails and who didn’t. Therefore, this creates more effective campaigns to make money. If you do any email marketing at all, you will definitely be happy with AWeber.

MailChimp

9.3
2017
MailChimp
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MailChimp provides a variety of rich-featured functions for email marketing service. The company services help their users target and track specific audiences and makes email marketing pleasurable for every user from novices to professionals and small-medium sized businesses.

Benchmark

9
2017
Benchmark
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Benchmark is a great way to connect with your clients and offers users everything that you need to target your audience with a professional email campaign. The company offers features that are mostly needed for email marketing and is very user friendly.

GetResponse

8.8
2017
GetResponse
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GetResponse is a customer friendly email marketing provider that offers rich features among other email marketing software providers. The company allows users to search the database for names, when needed and to import contact lists very quickly. With the addition of GetRespsonses new automatic response features, it’s hard to pass up.

Campaign Monitor

8.6
2017
Campaign Monitor
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Campaign Monitor is highly ideal for individuals and small business email marketers that want a solid email campaign application. The company combines all the essential features required for flexibility and reliability. Campaign Monitor is also recommended for the average user that has some knowledge with coding that want a professional looking email campaigns.

Mailigen

8.4
2017
Mailigen
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Mailigen email system will ensure a high rate on deliverability. Besides, the business also offers their customers great features with professional and fully customizable template with which people could create any campaigns they want. Mailgen is perfect for small business.

StreamSend

8.4
2017
StreamSend
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StreamSend is highly recommended for newbies while giving users enough features to run smooth campaigns and other email marketing services. Although, the service lacks some rich-featured abilities than other email marketing services but provide beginner-users with everything they need for starters at an affordable price.

What’s Email Marketing

With the advancement of technology, modern businesses seem to incline more on conducting their businesses online. This is in a bid to try to target the larger online market that exists for products and services because of the wide spread of the internet.

There exist different strategies that businesses have successfully used over the years in marketing their products and services. By thoroughly examining these strategies, email marketing services sits up there high as it has been among the most effective online marketing tool for businesses.  Lets take company ConstantContact for example.  The comapny has been around since 1995 and has an excellent reputation in the email marketing industry. It takes a complete understanding of how email marketing works as well as the target market In order to get your email marketing strategy to deliver results.

Email marketing defines an approach used by businesses that mainly targets passing information to clients as well as fostering good relations between clients and the business. Email marketing for a business is the process through which electronic mails sent to clients in different forms to reach out particular information about the company such as a new service or product. Email marketing includes the use of newsletters, which can be either weekly or monthly, special offer messages as well as other types of automatically sent emails.

How to set up Email Marketing

By the mention of it, email marketing might sound like an easy to do task. On paper, it is, but when it comes to executing the emails, it becomes a little more complex. How? You may ask; well, firstly, email marketing requires use of special tools in order to achieve results. After deciding on this will be the best type of email marketing strategy to use for your business, this will help in getting the best tool for your email marketing services.

These are some email marketing tips and a guide to successful email marketing to help businesses get the most from email marketing services:

i)        Get a mailing List

A mailing list defines a collection of email contacts that consist of past, current or potential clients for a business. Mailing lists are available for sale online and can also be collected from your business website (important for your business to own one) visitors. A mailing list gives the business target clients and helps in keeping track of the performance of the email marketing business strategy. After getting a mailing list, the most important objective of the business becomes building a rapport with the list. Monitoring the performance of the list is important as it gives clues on areas to improve on. The business now has a list and its main objective now becomes investing all it deems necessary in order to expand this list.

ii)      Understand your Clients

Your business now has a mailing list that consists of potential and current clients. The next important thing to do after getting this list understands your clients deeply in order to know how to approach them. Are they new clients or existing ones? Where are they located? Are they familiar with your product or service? How would you classify them if you were to? These are just some of the questions you should ask yourself about your potential clients. Having a clear understanding of your clients is important as it helps you identify ways in which you can tailor your emails in order to get the most from email marketing.

iii)    Design compelling emails

You now know your target clients and have a deep understanding of your brand. The next task is presenting your business brand to your clients exactly in an exact way that you would want them to identify it. You can come up with clean and cluttered designs for your email, if your business owns a website; you might want your email to spot the same design as your website.  In fact, email marketing company iContact provides users with a Messagebuilder to enable them to customize image, colours and margin tools in emails.  Lastly, always ensure that your emails are updated and feature all the best news to clients such as discounts and promotions.

iv)    Things to look out for

Due to the ever-enlarging internet threat, email marketing in most cases in interfered with as some mails may be read as spams by users. In order to ensure that you’re email-marketing feature is safe; you may want to test your emails yourself. You can also avoid some phrases commonly associated with spam messages and most importantly, choose carefully the subject of your emails. Make your emails as engaging as possible to the customers; you can educate them via the same mails on your products and services. Once you have won their faith via mail, the target clients will want to know more about your brand or business and this would offer you an effective platform in enhancing your business-customer relations.

The time that you choose to send your emails is also an important factor in determining their success. If you want the best email marketing services results, Monday to Wednesday may come in handier than Fridays and weekends. This is so since you leave the client with far much time to check your email when you send it to them when the week is beginning rather than when it is ending and are probably not checking their mails.

How to Choose an Email Marketing Service

Email marketing helps you build relationships with customers, so we recommend choosing one that best fits your email marketing needs.  You should evaluate how often you need your email list and any additional features that you may benefit from such as A/B Testing, Integration with social media, Autoresponder etc.

How we name the best Email Marketing Service

Our editors are professional and have good knowledge in the email marketing industry and share knowledge how they name the best Email Marketing Services.

  • Contact Management

It’s important that you select a service that is easy to use. The overall look and convenience of the dashboard are going to decide how often you use the program to build campaigns. The best email marketing services will enable their users to customized demographics divisions so you can achieve the right customers with most suitable message.

  • Email Creation

A top email marketing service provider will provide their customers with all features needed to create customer newsletters, surveys, and other event emails.  Also, your email marketing provider should allow adding links, add a social media share bar, upload images, type your text/manipulate how your text displays and other features.

  • Sending & Reporting Features

Generally, Email marketing providers provide graphs, reports and stats that explain how well your campaign is doing.  You can see how many of your customers have chosen to unsubscribe from your service and also how many of them actual forward your email to other people, which in fact can be potential customers.  The reports also let you know the bounced emails from your contact list.

  • Customer Support

Every Email Marketing service provider should have several channels to get a hold of them.  The top ones will normally provide live chat, email and phone, not to mention an online Us

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